Movie Launch of Oru Yamandan

Event set up and management of Oru Yamandan movie launch

Ref Link:

https://en.wikipedia.org/wiki/Oru_Yamandan_Premakadha

CLIENT

World Wide Films

SERVICE

Event & Marketing

YEAR

2019

TIMELINE

2 weeks

Challenge

Prepare the event for Oru Yamandan movie launch and to promote footfall to the venue

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Solution

Red Wolf used Ibn Battuta Mall as the launch event location, providing ample infrastructure to host 5000+ people. Red Wolf executed with finesse state of the art production to create an unforgettable experience. Red Wolf also set up local media tie ups with ARN, Khaleej Times and top media platforms for live streaming and exposure of the event.

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Result

5000+ people gathered seamlessly with praises from the audience, star casts (Dulquer Salman’s himself), movie producer and the mall's management.

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“A well oiled execution of the launch along with an additional press meet at the TAJ supported the traction for the movie's release”